April 12, Morgan set up his new headquarters in the heart of Paris at 124 rue Reaumur in the 2nd district. After 10 years of absence in the district where the iconic textile brand has achieved its greatest success, Morgan "takes root" in a building
Art Nouveau exception. This move is a strong symbol for Morgan begins a new turn. Following the momentum by the group Beaumanoir, Morgan found results in line with its ambitions.
2010 marks the revival of Morgan.
Success is by appointment. The new communications campaign "Weapons of seduction" launched in September 2009 gave Morgan the front of the media scene. The new collections
more in tune with the DNA of the brand, have attracted clients. Thus, the Spring-Summer 2010 has been out of stock and business results were startling: sales were very strong increase in volume comparable
since the beginning of the year.
Meanwhile, 17 stores opened their doors in recent months, including 11 internationally. As explained Roland Beaumanoir "We hope that the mark up in the coming months, all its brilliance."
Art Nouveau exception. This move is a strong symbol for Morgan begins a new turn. Following the momentum by the group Beaumanoir, Morgan found results in line with its ambitions.
2010 marks the revival of Morgan.
Success is by appointment. The new communications campaign "Weapons of seduction" launched in September 2009 gave Morgan the front of the media scene. The new collections
more in tune with the DNA of the brand, have attracted clients. Thus, the Spring-Summer 2010 has been out of stock and business results were startling: sales were very strong increase in volume comparable
since the beginning of the year.
Meanwhile, 17 stores opened their doors in recent months, including 11 internationally. As explained Roland Beaumanoir "We hope that the mark up in the coming months, all its brilliance."
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